event planning advice

Dear Preston Excerpt: I Get Envious of My Competitors

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    Dear Preston, I’m in the first few years of developing my catering business, and I put all of my
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Giving Clients What They Want (Unless It’s a Bad Idea)

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Dear Readers, As a planner, a huge part of our responsibility is to give our clients what they want. The other
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A Glamorous Easter Celebration

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Dear Readers: One of the best parts of spring (for me) is the Easter holiday. Some of my fondest memories are
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Dear Preston: My Fiancé Wants Me To Sign a Prenuptial Agreement

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Dear Preston:  After dating for two years, my  fiancé and I became engaged and are just now finalizing the plans for
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Are You Flattered By Imitation?

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 ”The world is but a canvas to our Imagination.” Henry David Thoreau Dear Readers: One of the greatest challenges of being
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A-Ha Moments

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  Dear Readers,   Happy Wednesday! The sun is shining here in New York City and it’s clear spring is right
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My Top Three Sales Secrets

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Dear Readers: The event industry is continuously expanding and including some of the most inspiring and talented designers, planners, and vendors
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Dear Preston: Am I A Creative Person?

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Dear Readers, For the next six weeks, I will be dedicating my Tuesday columns to sharing excerpts from my book, Dear
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Showing Courage In Your Work

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Dear Readers, Happy Friday and a happy holiday weekend to those of you in the United States. Today, I would like
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